AMAD spearheads Stakeholder’s Consultation on Coffee and Banana
SOUTH COTABATO- Through the Agribusiness Marketing Assistance Division (AMAD), the Ministry of Agriculture, Fisheries, and Agrarian Reform conducted Stakeholders Consultation on Coffee and Banana at Eighty-Eight Hotel, Koronadal City, on May 26-28, 2022.
The activity was attended by almost fifty individuals composed of stakeholders, coffee and banana growers, and MAFAR officials.
Showcases the activity was the discussion, sharing of ideas, and consultation on the updates of the status of banana and coffee and its marketing chain and opportunities as primary commodities under High-Value Crops.
“We want to determine the existing area of banana and coffee; we all know that these commodities are one of the in-demand crops in the country,” said AMAD Chief Dr. Tong D. Pinguiaman.
“Let us work together to achieve our common goal of a sustainable market value chain in our focus commodity,” Pinguiaman added.
Director II for Agriculture Services Engr. Ismail A. Guiamel encouraged all the participants to share their concerns about upgrading the status of the coffee and banana in the region. “We aim to increase the profit of our farmers; also, we want to change their mind that there is money in farming,” said Engr. Guiamel.
The activity concludes with the Presentation of Coffee and Banana Profile in the Bangsamoro, Coffee and Banana Value Chain Analysis and Development Initiatives of MTIT on Coffee and Banana Industries in the Bangsamoro.
Furthermore, Provincial directors from provinces have also attended the said activity, including Dr. Ronjamin M. Maulana of Maguindanao, Atty. Khalid Ansano of Lanao del Sur, Hanie Muadz Junuban of Basilan, and Aidarus Nami of Taw-Tawi.